FDYL’s F-Zone is Out Now!

Posted by on in Business News
FDYL’s F-Zone is Out Now!

Handling political stories for FDYL requires a balanced view. Especially on something as divisive as the EU debate. But with finance and economics at its heart, this is one controversy we had to cover in our role as FDYL’s content curators.

Neil’s On Wheels – Again!

Posted by on in Blacksmith News, Uncategorised
Neil’s On Wheels – Again!

Don’t panic – this is not a call for sponsorship. However, Neil is off on another major cycling adventure.

Unfinished Business

Posted by on in Business News, Marketing, Uncategorised
Unfinished Business

Web developing is a competitive business. There are dozens of companies claiming to offer start-up packages for little investment. They all promise access to a global marketplace and an endless supply of leads, miraculously driven by a simple website, costing a few hundred pounds.

Blacksmith House is Safe and Secure

Posted by on in Blacksmith News
Blacksmith House is Safe and Secure

Blacksmith House was burgled two weeks ago, but thanks to the wonders of The Cloud, Dropbox and a very cooperative insurance company, we were back up and running in no time.

Ad Blockers – Enter an Ad-free World!

Posted by on in Marketing, Social Media
Ad Blockers – Enter an Ad-free World!

Websites are still frequently covered in rotating banner ads. Ads at the top, ads at the side, scrolling for miles after the content has run out. Have you ever wished you could enter an ad-free world?

We Are Hiring! Account Executive/Creative Writer

Posted by on in Uncategorised
We Are Hiring! Account Executive/Creative Writer

We are looking for a highly articulate, confident and outgoing account executive with creative writing skills, to develop and maintain existing relationships with our diverse and exciting range of clients.

We Are Hiring! Front End Web Developer

Posted by on in Blacksmith News
We Are Hiring! Front End Web Developer

We are looking for a full-time Front End Web Developer specialising in WordPress to play a vital role in the business.

Philomena Cunk on Money

Posted by on in Blacksmith
Philomena Cunk on Money

Here at Blacksmith, we love Philomena Cunk and the way she provides us with in-depth insights into current affairs.

Power Contractors Go Live

Posted by on in Blacksmith News
Power Contractors Go Live

Low and high voltage cable installation specialists, Power Contractors, celebrated Christmas with a new website.

Enjoying the Branding at The Three Acres

Posted by on in Blacksmith
Enjoying the Branding at The Three Acres

Jade and Laura enjoying the branding at the Three Acres – sorry, that should read Brandy!

FDYL’s Festive F-Zone is Out Now!

Posted by on in Blacksmith News
FDYL’s Festive F-Zone is Out Now!

In this issue, The F-Zone travels to the North Pole (by reindeer, of course), to gather a meaningful insight into the life of Sinter Klaas Jr. – CEO of Santa Claus Enterprises (SCE).

What is Content Marketing?

Posted by on in Uncategorised
What is Content Marketing?

We like to argue that branding and content are now the twin pillars of marketing. Branding is well-understood by clients, but content marketing perhaps not so well.

The FDYL F-Zone – Definitive Content Marketing

Posted by on in Blacksmith News
The FDYL F-Zone – Definitive Content Marketing

November’s F-Zone – the latest digital digest, devised, designed and ghostwritten by Blacksmith, is out now.

FDYL – GoPro Shows The Way!

Posted by on in Blacksmith
FDYL – GoPro Shows The Way!

Following their move to new offices in the centre of Leeds, FDYL were determined to make sure that visitors could find them easily.

The College of Podiatry’s Stamp of Approval

Posted by on in Blacksmith News
The College of Podiatry’s Stamp of Approval

Following the launch of their brand new Careers in Podiatry website, the College of Podiatry’s Undergraduate Education Officer, Alison Hart, had some very positive feedback to share with Blacksmith.

Advertising Can Be a Dangerous Game

Posted by on in Uncategorised
Advertising Can Be a Dangerous Game

Sadly, we don’t do a lot of filming in arctic wastelands. We are more likely to be found in the woodlands of Yorkshire filming for Earnshaws Fencing Centres or fine-tuning footage for Barton Park Homes in Somerset.

Willowgrove Holiday Website Live

Posted by on in Blacksmith News
Willowgrove Holiday Website Live

Another part of the Bartons Group, offering affordable and quiet holidays, targeted at what the Americans like to call “seniors”.

Earnshaws Fencing Centres Launch Bespoke Gate Calculator

Posted by on in Uncategorised
Earnshaws Fencing Centres Launch Bespoke Gate Calculator

Blacksmith was presented with a brief to build a bespoke gate calculator tool for Earnshaws Fencing Centres’ website – and we are delighted to see it go live today!

Earnshaws Fencing Centres – Location, Location, Location!

Posted by on in Uncategorised
Earnshaws Fencing Centres – Location, Location, Location!

Late summer sun provided a perfect opportunity to update our library of photography for use in next season’s campaigns.

Joice and Hill – Cracking Press Ads

Posted by on in Uncategorised
Joice and Hill – Cracking Press Ads

Press advertising in the poultry sector tends to be very conservative and predictable. Three or four major players all make similar claims for their breeds, based on a combination of traits and factors that add up to better financial returns for producers.

In-house Digital Photography for Ice Valley Water

Posted by on in Uncategorised
In-house Digital Photography for Ice Valley Water

Our ability to provide in-house digital photography in our studio has played an essential role in developing the profile Shepley Spring and its brand – Ice Valley.

Trefoil Steel Co. Photography in a Difficult Environment!

Posted by on in Uncategorised
Trefoil Steel Co. Photography in a Difficult Environment!

Trefoil Steel Co. is a traditional floor moulding foundry in Rotherham.

Cycloblog Raises £2k for Hope Against Cancer

Posted by on in Blacksmith News
Cycloblog Raises £2k for Hope Against Cancer

Blacksmith’s MD, Neil Smith, recently embarked on a charity cycling challenge – cycling an average of 90 miles a day over a four-day period – from Geneva to Milan!

Neil’s On Wheels

Posted by on in Uncategorised
Neil’s On Wheels

Neil Smith is finally off on his epic fundraising cycle challenge – over the Alps!

Earnshaws Fencing Centres Autumn e-Shot

Posted by on in Marketing
Earnshaws Fencing Centres Autumn e-Shot

The latest bimonthly e-shot, designed specifically to engage Earnshaws Fencing Centres (EFC) loyalty card holders was finished and distributed yesterday.

Great Feedback for FDYL’s F-Zone Newsletter

Posted by on in Blacksmith News, Marketing
Great Feedback for FDYL’s F-Zone Newsletter

FDYL received great feedback for the latest edition of their F-Zone newsletter. The summer-themed newsletter was inspired by the old bumper summer issues that comics like Beano used to do.

Earnshaws Fencing Centres’ ‘She Shed’ Post Gathers Pace

Posted by on in Social Media
Earnshaws Fencing Centres’ ‘She Shed’ Post Gathers Pace

The Facebook community for Earnshaws Fencing Centres page is continuing to grow and engagement is increasing with posts starting real dialogue. This one about ‘She Sheds’ really caught the imagination.

Studio Photography for FDYL

Posted by on in Blacksmith News
Studio Photography for FDYL

Great to meet Sam from FDYL today when she called in with Joanne for two quick portraits. Our in-house digital photography facilities provide a flexible, informal and competitive service for our clients.

Jade Kelly Joins Blacksmith

Posted by on in Blacksmith
Jade Kelly Joins Blacksmith

Jade has joined Blacksmith to develop our social media and Google Analytics services.

Coca-Cola Fizzing Again

Posted by on in Business News
Coca-Cola Fizzing Again

Surely as one of the world’s most loved brands, complete with iconic bottle and ad campaigns, nothing could go wrong for Coca-Cola? Well quite a lot really.