Labtex’s expansion into manufacturing stainless steel laboratory fabrications involved producing a new brand identity and a Labinox web presence.
Using the Labtex logo as a starting point, we changed the colour and added texture to create the new branding for Labinox.
Working only with low-res thumbnail images of each product as references, we created a series of line drawings and accompanying product descriptions to populate the Labinox web page. These aspects came together to produce a comprehensive and professional selling tool for Labinox.
