Web Developer Wanted

Posted by on in Blacksmith, Blacksmith News, Business News, Marketing
Web Developer Wanted

We are looking for a self-motivated, enthusiastic WordPress Web Developer to work with our Creative Director, building slick, professional websites and running digital media services for a wide range of clients. You will be joining a small but growing team of professionals to work in our Huddersfield office.

GDPR – How to Sleep Easy!

Posted by on in Blacksmith, Business News, Marketing
GDPR – How to Sleep Easy!

If GDPR is meant to stop the abuse of data by large companies who have access to vast amounts of personal records, which they then pass without permission to third parties, who go on to make the lives of vulnerable people an unliveable hell of unsolicited marketing – then its laudable.

Careers in Digital Marketing

Posted by on in Blacksmith News, Business News, Marketing
Careers in Digital Marketing

Join a team of professionals keen to develop and train enthusiastic and creative people

Just What is Going on with Cryptocurrencies?

Posted by on in Business News
Just What is Going on with Cryptocurrencies?

Virtually nothing to do with marketing yet, a blockchain is a secure encrypted decentralized network and they underpin things called distributed ledgers. They are a new thing that threatens the supremacy of traditional fiat currencies.

Goodbye Yellow Pages

Posted by on in Business News
Goodbye Yellow Pages

Neil Smith bids a not particularly fond farewell to Yellow Pages.

How agile are you?

Posted by on in Business News
How agile are you?

Neil Smith examines the subject of “agile marketing” and uses the word continuum, a lot:

I would like to propose the existence of a continuum. Mainly because I like the word. At one end of this continuum sit new thought leadership concepts, usually incorporating a newly minted phrase or an old word, given a new meaning. Think ‘content’ or ‘disruptive’.

Too good to be true?

Posted by on in Business News
Too good to be true?

As the doyen of Dragons Den, Deborah Meaden, is apt to say, “If it sounds too good to be true, then it probably is too good to be true”. Let’s face it, who are we to argue with the Den’s most potent purveyor of common sense? Unless it’s about the latest company claiming to identify and track visitors to your web site, thereby turning them into leads.

Ransomware – We hate to say we told you so…

Posted by on in Business News
Ransomware – We hate to say we told you so…

Around this time last year, we issued a warning about the troubling rise of ‘ransomware’. These particularly insidious pieces of malware are still relatively new, and are fairly simple to prevent. However, complacency often places us in precarious predicaments, and the results can be devastating.

Seascapes Launch – Off plan goes to plan!

Posted by on in Blacksmith News, Business News, Marketing
Seascapes Launch – Off plan goes to plan!

With no homes on-site, landscaping yet to begin and a price tag of £400,000.00, pre-selling Barton’s new prestige park sounded like a major challenge.

Ransomware – You Have Been Warned!

Posted by on in Business News
Ransomware – You Have Been Warned!

In the never ending stream of dangers from scammers, spammers and fraudsters, the relatively new kid on the block is Ransomware. Simple to prevent but potentially devastating to experience, ransomware takes files and devices hostage until a ransom is paid – as the name suggests!

Tesco and the Art of Sophistry

Posted by on in Business News
Tesco and the Art of Sophistry

Neil explains why Tesco has been forced onto the back foot once again.

FDYL’s F-Zone is Out Now!

Posted by on in Business News
FDYL’s F-Zone is Out Now!

Handling political stories for FDYL requires a balanced view. Especially on something as divisive as the EU debate. But with finance and economics at its heart, this is one controversy we had to cover in our role as FDYL’s content curators.

Unfinished Business

Posted by on in Business News, Marketing, Uncategorised
Unfinished Business

Web developing is a competitive business. There are dozens of companies claiming to offer start-up packages for little investment. They all promise access to a global marketplace and an endless supply of leads, miraculously driven by a simple website, costing a few hundred pounds.

Coca-Cola Fizzing Again

Posted by on in Business News
Coca-Cola Fizzing Again

Surely as one of the world’s most loved brands, complete with iconic bottle and ad campaigns, nothing could go wrong for Coca-Cola? Well quite a lot really.