UK Leisure Parks are delighted with the recent success of their “Unlock the Box” campaign, which encourages owners on Six Arches Country Park to upgrade to a new holiday home!
Each owner received a unique four-digit code, which they could use to “Unlock the Box” after reviewing three holiday homes. We branded the promotion, sourced a plinth for the padlocked box and created a custom survey form.
A personalised e-shot, programmed to deliver a unique code to each owner, achieved an impressive 71% open rate after the first few days!
Josh Dowd of UKLP said “It’s going very well. Yesterday was a particularly good day with seven owners looking to part exchange off the back of the campaign. We’re definitely going to see a good result from launching this.”
To see what Blacksmith can do for you, get in touch today!